Home / What a website costs
Nobody publishes numbers, so everyone quoting you sounds equally plausible. Here is the honest range and what moves it.
A small business website in India generally costs between ₹25,000 and ₹1,50,000 in 2026, depending on page count, whether the design is custom or a template, and whether you need booking, payments or e-commerce. Below roughly ₹15,000 you are almost always buying a template with your logo dropped into it. Above ₹2,00,000 you are usually paying for custom functionality rather than design. The wide range is real, not evasive — the same brief genuinely costs different amounts depending on four things, which this page sets out.
Quotes in this market cluster into four bands. Knowing which one you are in tells you more than any individual number.
A bought template with your logo and text swapped in. Fine for a placeholder. It will look like several hundred other sites, and you usually cannot edit it yourself.
Where most small business sites land. Five to eight pages, custom layout on a standard framework, mobile-tested, editable by you. Reasonable for a clinic, a consultancy, a small manufacturer.
Custom design, more pages, real content work, integrations like booking or enquiry routing, proper analytics. This is the band where a website starts behaving like a business asset.
You are buying software, not a website. Portals, dashboards, inventory, payment flows, multi-user logins. Price it as a development project.
Because the two quotes are not for the same thing, even though the brief was. Four variables do almost all the work:
The cheapest quote is usually the one that assumes you will supply finished content, photographs and structure. When you cannot, the price changes — and by then you have already started.
The build is a one-off. These are not, and leaving them out is how a ₹40,000 website becomes an argument in month four.
We do not publish a rate card, because a fixed number for an unknown scope is either padded or a bait. What we do instead: a free audit establishes exactly how much needs rebuilding, and then you get a fixed price in writing before any work starts. No hourly billing, no scope creep, no invoice at the end that surprises anyone. If a rebuild is not warranted, we will say so — the audit is yours to keep either way.
A real audit of a real business site, what was wrong, what it was costing, and exactly what we would change. No pitch, no roundups, one email a week.
Businesses are anonymised. Unsubscribe in one click. We never pass your address to anyone.
The audit establishes what actually needs doing. The fixed quote follows from that, in writing, before anything starts.
Mumbai pricing tracks the national range closely: roughly ₹25,000 to ₹1,50,000 for a small business site, with agencies in South Mumbai and BKC typically quoting at the upper end and freelancers in the suburbs at the lower. Location affects the quote far less than scope does.
Not automatically, but it is almost always a template, and the real cost shows up later — you usually cannot edit it, it rarely performs well on mobile, and nobody maintains it. A cheap site that needs replacing in eighteen months costs more than a considered one that lasts five years.
Between roughly ₹1,500 and ₹8,000 a month for a small business site, covering updates, backups, security patching, uptime monitoring and small content changes. Annual maintenance contracts are common; monthly plans without a lock-in are better for you.
Yes, and you should. Domain and hosting are recurring costs that belong in your name and on your card, not bundled invisibly into a developer's invoice. That is what keeps you in control of your own address if the working relationship ever ends.
Because the honest answer depends on how much of your existing site can be kept. Publishing one number would mean padding it to cover the worst case. The free audit removes the guesswork, and the fixed quote that follows is in writing before any work begins.